Hillary Jaap is a digital marketer living in Europe and offering freelance marketing services worldwide. She’s also a friend, my former roommate, and wonderfully kind person – and an incredibly talented artist in her own right! I helped Hillary develop formal branding to give her a bit more of a professional polish when seeking and working with freelance clients.
These two logos ended up on the cutting room floor. While the finished product is definitely more representative of Hillary, and more appropriate for her brand, I just loved these two concepts and had to give them their moment in the sun ?