Your purpose-led business deserves gorgeous branding

Holistic branding & web design to take your brand from disjointed DIY to polished & professional

Inclusive brand design for creative changemakers

When it comes to running a purpose-driven business, intention is everything. My mission is to craft thoughtful brand experiences that help businesses effectively tell their stories and build meaningful connections with their customers and communities.

Are you a small business owner who knows you could make a big impact if only you had a little help?

Effective brand design is about more than the look and feel of your brand. It’s a holistic experience that helps you see (and communicate) the big picture.

When you work with me, you’ll leave the overwhelm behind and gain a passionate creative partner who can help guide your brand’s evolution.

An overhead view of an assortment of brand assets, including a menu, notecards, business cards, etc.
A decorative monogram emblem with the letters P and L for Parson Lane - a branding & web design studio
Recent Work

Design Services

Strategy-Led, All-Inclusive Design

Great branding is about more than just a pretty logo. Your customers are constantly inundated with messaging from brands (seriously – it’s estimated that the average person sees 6,000 – 10,000 ads per day). The best way to cut through all of that noise is by creating a distinctive and holistic brand style that reaches beyond the first impression, to build powerful connections that last.

brand design

Branding that is tailor-made to speak to your customers – no cookie cutter logos here.

web design

Beautiful websites that provide a great user experience, with guidance every step of the way.

graphic design

Whether in print or digitally, the details are what makes your business really shine.

Some of My Lovely Clients Include...
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I'm Molly Beaton, the designer & branding expert behind Parson Lane

I founded Parson Lane in 2018 to help purpose-driven small business owners develop brands that elevate and inspire. 

Since then, I’ve worked with dozens of small businesses to help them discover their limitless potential through great design. 

As a small business owner myself, I understand the amount of passion, grit and fortitude it takes to build and maintain a successful business, and I would love to help you build a distinctive brand that can help take yours to the next level. 

A photo of branding & web designer Molly Drake, who wears a floral sweater and mustard yellow bandana. She has short curly hair, glasses, and plum-colored lipstick. She stands with her hand on her hip and smiles a bit slyly at the camera.

It's time to upgrade the DIY branding you've outgrown.

The good news? You don't have to go it alone

You have incredible contributions to make to the lives of your customers and to your community at large. Trying to DIY your brand and website takes valuable time away from the thing that matters most to you – running your business the way you want to run it. 

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