Your website is often the first real interaction someone has with your business, and it should feel just as intentional as every other part of your brand. Our web design package takes the visual identity we've built together and translates it into a fully custom online presence: strategic, seamless, and designed to turn the right visitors into clients.
A great website doesn't just look good. It works for you around the clock, guiding people through your story, building trust, and making it easy to take the next step. When your brand and your website speak the same language, every touchpoint feels effortless.
You'll book Web Design + Brand Design together (or add Brand Messaging for the complete experience).
While we develop your brand identity, we'll simultaneously begin planning your website's content, structure, & strategy.
Once your brand is finalized, we move into web design, with your visual identity guiding every decision.
The result is a cohesive online presence that feels like a natural extension of your brand.
Before working with Parson Lane, I was really struggling with showing up in a professional way that aligned with my brand. My website at the time was awful, a combination of DIY and templates I purchased. It needed a professional touch. Molly has such a great eye for design. I was able to dump all of my thoughts and ideas on her and she brought it all to life! Right after my website went live, I reached out to all of my past clients and sent them a link to check it out. Within the month I had two of them reaching out again wanting to work with me!
Alicia Hawes
Founder, Three Birdies Desk + Design
Molly at Parson Lane is wonderful! Our website design ended up being a massive undertaking, way more than we initially envisioned. Molly was patient every step of the way and over-delivered on everything she promised. She worked hard to create a site and branding that fit with our vision. Her attention to detail is unparalleled and her knowledge in the area of design is extensive. We cannot recommend Molly at Parson Lane highly enough!
Crissy Fishbane
Co-Founder, HER Health Collective
Molly was so easy to work with, her guidance and workbooks were great resources to drive our brand development and website functionality. The results you ask, a dynamic new brand and a website that make user experiences a top priority. Would not hesitate to work with her again! Molly was super attentive to our needs, and the guides and branding questionnaire she provided in advance of launching into our design projects kept us focused, on task, and a tremendous teamwork tool.
Wes Tilghman
Friends of Chapel Hill Parks, Recreation & Greenways
We had a wonderful experience working with Molly / Parson Lane for website & brand refresh. Molly & Mallory were easy to work with. They respected what we wanted to keep and helped us make the necessary changes and updates. Their work for us instantly felt "like us" and looks/sounds/reads so well! I highly recommend Molly / Parson Lane for these services!
Heather Hazelwood
Attorney + Founder, Ampersand Law
With your brand design in place, we'll design and build a website that brings it all together - tailored to your business and built on the platform that fits you best.
A custom website that brings your brand to life online.
starting at $5,000
In-depth content planning guide to help shape your website copy, plus 1:1 planning sessions to align the site's structure, flow, and messaging with your goals.
Custom design for up to 5 pages, including intuitive navigation, image curation, and a seamless user experience tailored to guide visitors toward action.
Every page is designed independently for mobile, so your site looks and functions beautifully on any device.
We don't just design your site - we build it, too. Your finished design is developed into a fully functional website on Showit, Squarespace, or WordPress, ready to go live.
Blog setup, email marketing connections, scheduling tools, contact forms, client portals, and any other tools your business needs.
Basic search engine optimization including page titles, meta descriptions, image optimization, proper heading hierarchy, and site structure best practices to help your site get found.
We handle the technical details of going live, including domain integration and hosting setup. You'll get a live training session so you can manage your site with confidence, plus two weeks of post-launch support for tweaks and questions.
Need website words, too?
Writing for the web is a different skill set entirely, and it's one of the hardest parts of creating a new site. We've partnered with professional copywriters who can handle it for you, working alongside us to make sure your words and design are built around each other from the start. One process, one team, one less thing on your plate.
starting at $1,500
We break everything down into manageable steps, guide you through each one, and handle the technical side so you don't have to.
By the time we hit publish, you'll have a site that works beautifully, reflects your brand, and keeps working for your business long after the project is done - even when you're off the clock.
Launching a website can feel like one of the biggest, most overwhelming tasks on your to-do list.
We get it. There are a hundred moving pieces, and if you've tried to tackle it on your own before, you know how quickly it can become a headache.
That's exactly why our process is built the way it is.
We design and build websites on Showit, Squarespace, and WordPress. During the discovery phase of your project, we'll help you determine which platform is the best fit for your business. Once the build is complete, we'll walk you through how to use your platform and make updates on your own.
A professional, cohesive website needs a complete visual identity system to build from - logos, typography, colors, and aesthetic guidelines. Without that foundation, we'd essentially be doing brand design work anyway just to build your site. For most clients, that means booking brand design and web design together. If you already have a professionally designed brand from another designer with complete guidelines, let us know during your consultation call and we'll evaluate on a case-by-case basis.
Web design typically takes 6-8 weeks after your brand design is complete. If you're booking both together, expect 10-14 weeks total from start to launch. It's a collaborative process - you'll complete questionnaires, provide feedback, and gather content along the way, but we'll be right there guiding you through every step. The result is a strategic, beautiful website that serves your business for years to come.
We start every web project with a detailed content and layout outline that we build collaboratively - this is where the bulk of the back-and-forth happens, and we'll work through it together until the structure and flow feel right. By the time we move into design, you've already seen your branding and approved the layout, so there are rarely big surprises. You'll still get 2 rounds of revisions to the finished site for any fine-tuning.
Our web design service starts at $5,000 for a 5-page site and is typically combined with brand design (starts at $3,500). Total investment for brand design + web design starts at $8,500. All of our packages are customizable and tailored to your specific needs. During your free consultation, we'll discuss your goals, timeline, and budget, then create a detailed proposal with exact pricing for your project.
Yes! A 25% deposit is required at time of booking to hold your spot on our calendar. The remaining balance is split into three payments tied to project milestones, with the final payment due at the end of the project. If you need a different arrangement, we're happy to discuss additional options during your consultation call.